Partnering with purpose-driven
brands and the people behind them.

We work with you to solve your brand's challenges and bring your ideas to life through strategic insight and meaningful design, delivered intelligently across every touchpoint.

Creating clarity and building impact that lasts, with a flexible approach that fits the way your business works.

Based in Surrey, UK. Working globally.

We are proud of the long-term, collaborative relationships we build with our clients. We love nothing more than becoming a valuable extension of your team.

Clients

Outset Design Studio Clients UK Sport
Outset Design Studio Clients Bloomsbury
Outset Design Studio Clients M2A Media
Outset Design Studio Clients Essex County Council
Outset Design Studio Clients WeTrack
Outset Design Studio Clients Penguin Random House
Outset Design Studio Clients Ralph James
Outset Design Studio Clients AAK
  • Sarah's work goes beyond design execution, she brings a deep strategic understanding of branding and communication. The visual identity she created for AAK Personal Care now serves as the backbone of our global communications, enabling local teams to maintain consistency across regions and across both digital and physical customer touchpoints. This has led to a much stronger and more unified brand presence worldwide.

    Lisette Townsend, Global Director Business Development & Marketing
    AAK Personal Care

  • Outset quickly became a trusted supplier to UKEL as we developed our B2B brand in the major events hosting sector. Working with us to develop a new brand identity, templates, dynamic sales presentation and advised on our website. Sarah is great to work with - collaborative, creative and efficient. I’d be happy to recommend Sarah to other businesses.

    Bev Ward, COO
    UKEL

  • Sarah and team were refreshingly practical as well as extremely talented and knowledgeable. I am incredibly proud of what we have created together. The brand identity has formed an integral and meaningful part of what we do and is being much admired by everyone that’s seen it. Highly recommended.

    Peter Ward, Founder & Managing Director
    WeTrack

  • Having the experience and support of Outset Design Studio was invaluable. Sarah helped us define our brand and created a strong identity that we’re extremely proud of, perfectly representing both us and what we want our company to be. Her experience and talent in design and branding is only bettered by the personal and supportive working relationship, with a sincere enthusiasm for the success of your brand.

    Will Egerickx, Owner & Creative Director
    Winter Bear Home

  • We’ve worked with Outset on many projects, but most importantly on multiple tradeshow stand designs. Sarah has been brilliant at helping us shape early concepts and explore creative directions, delivering a range of design options that made it easy for us to land on the perfect stand. Her work played a big part in us winning Best Small Stand at IBC 2022, out of more than 1,350 exhibitors.

    Harry McCombe, Marketing Manager
    M2A Media

Outset is creatively led by Sarah Knight, an award winning graphic designer with over 20 years’ experience shaping many well known brands here in the UK and globally. Strategic by nature and with an unwavering eye for detail, she will always bring deep thinking and a purpose led approach to every brief.

Meet the founder

Awards —

D&AD New Blood
Transform Awards
Graphis Design Annual
Corporate Communications Awards
Creative Review Annual